The economy has been showing brief glimpses of improvement for months, but has been awaiting the big breakthrough that will signal more optimistic times for business people. As in the past, the first sign of economic thawing is a loosening of consumer spending. According to a story in Home Channel News, consumers represent 70% of the economy. Customer Growth Partners reports that the important holiday shopping period has yielded a 5% sales increase, the biggest year-over-year growth since 2005. This is all occurring in the face of a 9.8% unemployment rate. But that might be changing too. Now it appears that U.S. companies are starting to fire up their recruiting by advertising thousands of job openings.
According to The Wall Street Journal, internet job postings as tracked by Indeed Inc. rose to 4.7 million on Dec. 1, up from 2.7 million a year earlier. According to the Bureau of Labor Statistics, there were 3.2 million private-sector job openings at the end of October, up from 2.3 million a year earlier.
Indeed Inc. also tells us that many of these new job postings are in the retail industry. As retailer cash position improves, it stands to reason that they will begin to hire again in order to keep pace with the uptick in consumer activity.
What does this mean to the members of the professional at-retail merchandising and marketing services industry? Only time will tell, but here are a few thoughts. As retailers begin to hire, current merchandisers may be enticed to leverage their in-store experience to take full-time retail opportunities. This will make the role of recruiting quality merchandisers more important than ever. On the hand, an increase in retailer and manufacturer spending on labor does not automatically mean an increase in staff. Outsourcing of important shelf work may become more commonplace to free up existing store staffs to take care of the customer.
NARMS is ready to help you navigate through the recovery with two recruitment resources. Members pay $85 to post jobs in the JobBank. It is a 30-day posting that allows the same position to be listed in multiple locations. The Recruiter is a searchable database available to members with an expanded listing. If you have not advertised a job on JobBank for awhile, you may want to reconnect with this terrific resource. Your listing goes far beyond just those searching www.narms.com because it is also automatically sent out to several popular job search sites and social networks. It is truly a one-stop shop for all your recruiting needs. NARMScertifyU, our on-line training tool, is available for you and your at-retail field reps to improve their skills and abilities. Block pricing is available for companies who want to purchase this training directly for their field force.
No matter the shape of the new economic landscape, the core competency of NARMS members will always be building and managing a highly-trained and professional decentralized workforce ready to be employed at a moments notice. Taking advantage of membership resources to maintain and expand this foothold seems to make even more sense against these new economic measurements.