Christine Clifford Beckwith to Present “The Art of Selling To Your Retail Service Client” at NARMS Spring Conference

Stevens Point, WI – Christine Clifford Beckwith, author of You, Inc. – The Art of Selling Yourself, will be presenting as a Keynote Speaker at the 14th Annual NARMS International Spring Conference Annual Meeting & Exposition next April. Written along with husband, Harry Beckwith, her newest book was named a “Notable Book of 2007” by the American Booksellers Association. Ms. Beckwith will appear on the NARMS program on Tuesday, April 7 at the Closing General Session.

For eight consecutive years as the retail services industry’s top salesperson, Christine directed key accounts including Target, Toys R Us, and Revlon; leading her company to over $54 million annual sales and the signing of the industry’s record account with Procter & Gamble.

Ms. Beckwith has been featured in Better Homes & Gardens, MORE, American Health, and Golf Digest and has appeared on Lifetime’s New Attitudes, CNN Live and the Leeza Show. After being diagnosed with breast cancer in December, 1994, Christine went on to write five award-winning books of her life-changing experience. Today, her company, The Cancer Club, is the world’s largest producer of humorous and helpful products for people with cancer.

About NARMS
NARMS’ 514 member companies perform well over $3 billion in merchandising services, sales marketing, event marketing, demonstrations and other retail services annually. The association promotes and establishes industry standards and provides critical industry research and educational information about the industry with member companies servicing such classes of trade as: grocery, drug, mass, department, home & building centers, computer & office supply, electronic, value retailers, specialty and convenience retailers. Additional NARMS information is available at www.narms.com, including information about the 14th NARMS Spring Conference & Exposition at The Broadmoor in Colorado Springs, CO on April 4-7, 2009.

Contact:
Ken McKenzie
Vice President
National Association for Retail Marketing Services
2417 Post Road
Stevens Point, WI 54481
Phone: 1 888 526-2767
FAX: 1 715 342 1943
kmckenzie@narms.com

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