NARMS is pleased to welcome back the following members this week:
NARMS welcomes Williams Creative Group who has rejoined NARMS as an MSO. Based in Brentwood, TN Williams Creative Group utilizes over 500 floral designers across the US for projects in retail stores. Their designer teams are experts at professionally shaping artificial Christmas tree displays. Recent customers include: Home Depot, Costco, BJs Wholesale, Lowes, Richs, Lazarus, Goldsmith, Burdines, Garden Ridge, House2Home and Toys R Us.
Also rejoining our Association as a PIC member is RGIS. RGIS is the market leader in data collection, merchandising and optimization solutions. Services include store mapping, fixturing, re-sets/re-models and store optimization. RGIS deploys over 25,000 employees in more than 40 countries, offering customers unsurpassed geographic coverage and unique technology and tools and processes to ensure accuracy, reliability and efficiency.
NARMS welcomes Revenue Creations as an MSO Division member this week. Revenue Creations is the only company that analyzes weekly by-store sales data from the retailer to direct merchandising efforts at the right doors. Some high volume stores never need servicing because they excel at execution. Intelligent Merchandising effectively targets those stores that need the most help.
We are pleased to welcome the following members to NARMS International! You can view their information by going to narms.com and clicking on Search the Members.
MTRB, Inc. has rejoined and we are very happy to have them back on board as a member of the MSO division. MTRB has been in business for over 15 years and provides merchandising services in the tourism industry. MTRB thrives on sun and skin care, fine and fashion jewelry, souvenirs, jewelry and eye wear. They take pride in offering the best merchandising services available to their customers.
Another company who joins our MSO division is Precision Set and Services, who are a national service and installation company providing a wide range of in-store merchandising and installation services. Precision’s experience, attention to detail, commitment to the customer and the willingness to go the extra mile is what sets them apart from all the others. Precision is your one stop shop. “Do it with Precision”.
Infinite Peripherals has joined NARMS as an Associate Member. Recently appearing as an exhibitor at RMMC in April, Infinite Peripherals is the source for mobile hardware solutions and receipt printers for the OEM, Kiosk and Point of Sale markets. IPC’s mobile products division focuses on helping business professionals enable their PDA to conduct advanced business transactions in the field.
Gigwalk has joined NARMS as an Associate Member. Gigwalk is a mobile work platform connecting businesses to smartphone enabled people to get retail services work done anywhere. Gigwalk’s platform facilitates recruitment, deployment, communication and payment by connecting firms to field workers directly through their smartphones, increasing efficiency and simplifying retail services field work.
Service Excellence Group has joined our Event Marketing Division. Service Excellence Group delivers great customer experiences which creates loyalty, grows sales, and increases efficiencies. Service Excellence Group arms your team with the expertise, tools, and insights to drive business results, and will ensure your customers always receive consistent, exceptional experiences across all customer interaction channels.
On behalf of the Board of Directors and the NARMS International team, we would like to welcome the following new members! You can view their profiles by visiting /search-the-members/.
Kerusso Inc has joined the Manufacturers Division
Kerusso is the leading manufacturer of Christian-themed t-shirts, hats, jewelry, gifts and accessories, fulfilling their mission of Proclaiming the Good News to the world through products about Jesus for 25 years and counting! Kerusso offers creative, multiple award-winning designs for display on a variety of unique merchandising solutions. Consistently ranked #1 in Sales and Customer Service, Best Pricing, and Design Messaging by our retailers, Kerusso is continuing to grow through successful expansion into new markets.
Ziglin Signs has joined the PIC Division
Ziglin Signs maintains a staff of talented professionals and implements state of the art equipment in order to bring you cutting edge signage. Ziglin Signs is dedicated to bringing you dynamic graphic representation, illustration, project management, and quality engineering EVERY TIME.
NARMS would like to welcome BARetc as a new member in the Event Marketing Division. BARetc is a marketing company specialized in adult beverage promotions in the retail and on-premise market as well as developing full go-to-market programs for these brands that include a scope of everything from web to field activation.
NARMS welcomes new MSO member KEYSTONE Merchandising Services. The company provides complete overall merchandising/servicing of any type of display. Complete cleaning and organizing of the units, as well as changing light bulbs/motors if necessary. Restocking and or repackaging damaged cartons. All service personnel are trained to follow planograms or other guidelines. What makes Keystone Merchandising most unique is that they will secret shop their own staff to ensure that they follow customer requests.
Discovery, engagement and advocacy. Those three themes help marketers at Gap get a handle on how the brand talks to consumers and vice versa on social media. Chris Gayton, the San Francisco apparel retailer’s senior director of marketing, and Summer Riley, Gap’s director of customer relationship management, spoke about how these three foci are also helping to direct the company’s digital efforts at the Association of National Advertisers (ANA) conference on social and digital media in New York on Thursday.
Tesco’s idea - set up a virtual shop in Seoul’s subway stations, with life-size replicas of their most popular aisles, powered by QR code e-shopping. Point and scan your chosen products with a smartphone while you wait for the next train, pay with a click, and your virtual shopping cart will be waiting at you door by the time you get back home.
You’ve got to see this. Awesome glimpse at the future of retail merchandising.
by Anna Robaton, Shopping Centers Today
In this post-recession era, retailers are trying to squeeze more sales out of existing stores and relying increasingly on their Web sites to help drive traffic. A handful of chains have become masters of the art, observers say. “Prior to the recession, many retailers relied on new square footage to help drive growth,” said Anne Zybowski, director of retail insights at consulting firm Kantar Retail. “2009 was the year in which online became a real channel for many retailers. A lot of bricks-and-mortar retailers realized they needed to do more than have a Web site on the side. They needed to better integrate it into their organizations and put more resources into it.”
Do-it-yourselfers will now be able to do more product research by themselves as well now that The Home Depot is bringing mobile barcodes to its shelves.
The DIY retailer has partnered with Scanbuy to include the codes in store, in print ads and signage.