Costco Turns to Creative Channel Services to Enhance Shopper Experience and In-Store Training Capabilities
Retailer Leverages CyberScholar Retail Network for Consumer Electronics Product-Knowledge Delivery
LOS ANGELES, Calif., Feb. 1, 2010 – Creative Channel Services (CCS), a leading shopper marketing agency, today announced that Costco Wholesale has joined its growing list of retail partners that leverage the agency’s CyberScholar Retail Network to increase in-store product knowledge and enhance shopper experiences. The warehouse retailer has integrated CCS’ CyberScholar portal into its U.S. employee development strategies for consumer electronics (CE) product lines.
IRVINE, CA — (January 25, 2011) BDS Marketing, Inc. (BDSmktg), a leading marketing agency, today introduced new brand positioning in support of continued expansion of their service portfolio and customer base. Under the tagline, “Sales. Powered.” the agency boldly defines their role as a marketing agency that delivers sales impact. With over 25 years in the industry, this move reinforces the agency’s roots in field marketing, expertise at retail and new strategic services such as Marketing Analytics, Training Development and Performance Management.
Will Provide a Customer Service Benchmarking and Competitive Intelligence Program for Online Retailers
New York, NY (PRWEB) January 10, 2011 — ICC/Decision Services is proud to announce a new partnership with STELLAService, the authority for measuring and benchmarking online customer service performance. David Rich, President & CEO of ICC/Decision Services, explains: “STELLAService is the most trusted provider of customer service evaluation programs for Internet retailers. The opportunity to team up with STELLAService to deploy the E-Shops business solution, in conjunction with the brick and mortar analysis we already provide to some of the world’s most recognized brands, will allow us to offer a genuine 360 degree view of the customer experience to our current and future client base.”
By: Joseph Tarnowski, Progressive Grocer
But just as social media can spread a negative message like wildfire, it can do the same for positive messages, too, and the natural and organic foods retailer leveraged this fact to get back into consumers’ good graces, by posting a note on its Facebook page that explained its position, and then by actually thanking those who provided feedback, and by reassuring consumers that they are priority No. 1.
New Benchmark Study Reveals An Opportunity To Increase Conversion This 2010 Holiday Season
New York, NY (PRWEB) December 1, 2010 — In a first of its kind retail benchmark study, ICC/Decision Services visited over 50 retailers across the categories of apparel, department store, electronics, home improvement, toy, specialty and sporting goods to measure their readiness for the holiday season. From October 26 through November 18, 2010, ICC/Decision Services conducted 1621 nationwide store visits to assess sales helpfulness and employee service.
The National Retail Federation (NRF) forecasts a 2010 holiday sales increase of 2.3 percent. But, argues David Rich, President & CEO of ICC/Decision Services, “retailers are still leaving millions on the table.”
IN THIS ISSUE
Sales Tax Institute Announces 2011 Courses
Significant Sales Tax News
What We’re Reading
Since 1996, Yetter Consulting Services has minimized risk for its clients by changing the way companies think about sales tax liability. Yetter Consulting Services works with financial and tax department leaders to develop sales tax strategies and implement systems that deliver results. Yetter Consulting Services is headquartered in Chicago and serves major industries and global companies.
Store Opening Solutions LLC (SOS) of Murfreesboro, Tennessee announced that they have recently launched a newly updated website, www.storeopeningsolutions.com. The website provides current customers a portal to SOS Online, industry information on consolidation, reverse logistics and fixture refurbishment, and case studies on the effectiveness of consolidation services.
MINNEAPOLIS — Lawrence Merchandising, a Minneapolis-based Merchandising Service Organization, today announced the promotion of Josh Kinkeade to the position of Vice President and Chief Financial Officer/Chief Information Officer effective October 22, 2010. Kinkeade had currently served as Vice President Controller/IT.
MINNEAPOLIS — Lawrence Merchandising, a Minneapolis-based Merchandising Service Organization, today announced the appointment of Cindy Sattler as the President and Chief Executive Officer effective September 13, 2010. Sattler succeeds Steve Birke who resigned on September 10, 2010 to pursue other interests.
New Web-based Portal Provides Up-to-the-Minute Insight into Store Operations
STERLING, VA – September 8, 2010 – Natural Insight, the leading web-based platform for real-time task management and workforce optimization, today announced the release of NI Reveal, a groundbreaking operations portal providing retailers and merchandising companies improved insight into critical seasonal campaigns. Companies can now generate real-time project updates to all internal and external stakeholders with point-and-click data publishing.