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FAQs - Members

What is NARMS?
- NARMS is the acronym for the National Association for Retail Marketing Services. The association was formed in 1996.
- NARMS is an international not-for-profit trade association. Our purpose is to advance professionalism and excellence internationally in the at-retail services industry.

How is NARMS involved with the retail industry?
- NARMS drives and promotes the at-retail services industry to all classes of retail trade
- NARMS provides the merchandising and marketing industry with quality research, strong educational programs and networking opportunities.

Does NARMS have a website? is the official website of NARMS. It is focused on the at-retail services industry and is designed for many types of visitors.

Who are NARMS members?
-Merchandising Service Organizations-provide assembly of merchandise and displays, data collection and reporting, inventory and ordering, sales presentations, planogram maintenance and merchandising, new item cut-ins and resets, and signage placement.
-Professional Installation Companies-specialize in installation of displays, showcases, graphics, signage, racking, fitting rooms, kiosks, millwork and other fixtures in retail and commercial environments.
-Event Marketing, Mystery Shopping and Demonstration Companies-provide demonstrations, samplings, couponing, field event marketing and promotions, surveys and audits, and mystery shopping
-Independent Food Brokers of America-are locally based and provide sales and marketing services to consumer packaged goods companies
-Consumer Good Manufacturers
-Support Service Members-provide products and services that will enhance our members’ businesses. Products and services include outsourced human resources, software and hardware, business insurance, staffing, and e-based services.

What are NARMS dues?
Except for manufacturers, retailers, and Support Service Members, dues are calculated on actual prior year total company revenue including all offices, divisions, and subsidiaries using the following ranges:
Under $1million - $650
$1-$5 million - $1,150
$5-$10 million - $1,700
$10-$20 million - $2,250
$20-$30 million - $3,000
$30-$40 million - $4,000
$40-$50 million - $5,000
$50-$60 million - $6,000
$60-$70 million - $7,000
$70-$80 million - $8,000
Over $80 million -$9,000
Manufacturers - $1,500
Retailers - $1,500
Support Service Membership - $1,500
Divisions/Subsidiaries/Offices of existing NARMS members - $300
Annual membership term is January 1st through December 31st.

How does my company join NARMS?
-Membership applications can be obtained from the Director of Membership by calling 720-442-9011 ext #104 or emailing Fiona Lipscomb.

What are the benefits of NARMS membership?
-The most important benefit is the ability to network with peers to identify opportunities, and share problems and their solutions.
-NARMS conferences provide members the opportunity to meet face-to-face with their peers. The Spring Conference provides educational general sessions and division-specific workshops. The IFBA Division Top-to-Top Executive Conference gives food broker members access to manufacturers. NARMS is a sponsor of GlobalShop, the largest in-store marketing event.
-NARMS Member Directory is always current on under “Search The Member List.” Our website directory is also our member search engine.
-Each of NARMS Service Divisions is headed by a divisional committee which tracks key issues and challenges, and develops solutions, as well as planning the conference educational workshops for their respective divisions. Members are encouraged to serve on the committees.
-Members benefit from advertising campaigns on their behalf in international, national and regional trade publications.
-The JobBank on is a connection between companies with open field positions and people seeking work. It is focused on the at-retail services industry.
-The Career Connection is available to companies to post open professional positions within their firms.
-The InfoShare Library is a compliation of all NARMS research on behalf of the retail services industry. Members can request a pdf file of the studies from the international office. The library includes “Partners for Growth: The New Role of Merchandising Service Organizations,” Retail Industry - Emerging Trends,” “Inside Sampling and Demonstrations,” “Survey of Merchandising and Marketing Service Practices,” “Event Marketing Operational Benchmark Survey,” and “Merchandising Service Organizations Operational Benchmark Survey.”
-NARMS Hotlines provide members with support in the areas of business insurance, marketing, and legal matters.
-NARMS sends industry information to our members through the NewsFeed, e-mail news three times a week, and monthly webinars, complimentary to members.
-Members can limit their risks associated with hiring personnel by using the HireRight Background Screening Package and Drug Testing negotiated by NARMS.
-Members can receive discounted prices for services such as car rental, telephone conferencing, health insurance, data backup and employee substance abuse programs.
-Member rates are received when attending NARMS Spring Conference, the IFBA Conference and when posting jobs in the JobBank and Career Connection
-Members can find links to allied trade associations and a calendar of their events on
-The greatest benefits are derived from participation in the association
NARMS Radio provides podcast interviews with industry leaders

Can I use to recruit personnel?
-Open professional positions can be listed in the Career Connection on Members pay $100 and nonmembers $150 for a 30 day posting. Payment is by credit card.
-Open field positions are posted in the JobBank on All postings are done online with the ability to cover multiple markets in one posting.
Beginning September 1, 2010 charges for a 30 day posting are $85 for members and $160 for nonmembers. Payment is made by credit card.
-Members, who purchase the Expanded Listing are able to search The Recruiter, our international database of field personnel seeking employment. NARMS assigns a password to access our online database.
-NARMScertifyU provides eight online courses for field reps to build their skills and enhance their career growth. They earn certificates for each course completed.

What is an Expanded Listing?
-Regular members who purchase the Expanded Listing get access to The Recruiter and Support Service Members can place an ad in the Featured Resource on
-Members with the Expanded Listing are shown in blue on, “Search The Member List”. Selecting a company name moves the searcher to a bridge page that holds company information including a hotlink to the member’s website.
-The Expanded Listing requires an application separate from the membership application. Contact the Director of Membership by calling 720-442-9011 ext #104.
-The fee for the Expanded Listing depends on membership type, is for the calendar year and is in addition to membership dues.

How does NARMS communicate with members?
-NARMS communicates to our members through our spring conference, member surveys, broadcast emails,, NewsFeed, and the InfoShare Library.

Who can I talk to at the International Office?
-Questions can be asked of the Director of Membership at the NARMS International Office by calling 720-442-9011 ext #104.