NARMScertifyU to Debut in 2010
October 21, 2009 by Dan Borschke
Last week, NARMS International announced further developments surrounding the NARMScertifyU program that was introduced shortly after the 2009 Spring Conference. This newly launched program will benefit all NARMS member companies through workforce training that builds on industry standards to improve the quality of workforce at the retailing level. Listed among the new developments are a formal agreement with bds marketing, inc., the timing of the initial program launch and the program price and starting parameters.
According to the agreement, bds marketing will be the association’s partner in the design, development, management and promotion the on-line learning system. bds, a California-based retail marketing agency, is an active NARMS member.
The NARMScertifyU launch date is slated for February 2010. The program will continue to be developed over the coming months as a benefit to both member companies and individuals seeking work in the at-retail service industry. Addressing a recognized on-going industry challenge, the learning program is destined to become a strong component in the overall NARMS-U educational program.
The initial offering will be made up of eight on-line training modules priced at $15 per module. Merchandisers and companies can access the modules at www.NARMSCertifyU.com. The site is based on a Learning Management System, offering on-line learning and testing using Adult Learning Principles, with administrative performance management and measurement features. Certificates of achievement are awarded for each area of study completed. Social media is integrated into the users experience with discussion forums, bulletin boards and chats to create an extended learning experience and community.
NARMS International is proud to be a leader in establishing this official learning center for member companies and their field representatives. More information about NARMScertifyU is available from Larry Dorr (office 949.472.6700 x1216 or cell phone 949.303.8492).



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