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The “So What?” Factor of Marketing

June 3, 2008 by Editor  
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Beth Goldstein, CEO and President of Marketing Edge, discusses the “So What?” factor of marketing.
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Advertising Best Practices for Smaller Companies

June 3, 2008 by Editor  
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Carolyn Weiland of StarWorks Marketing and Communications discusses how smaller companies can best promote themselves.
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Consumer Trends

June 3, 2008 by Editor  
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Consumer Specialist Margie Johnson explains the latest trends with the consumer.
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Word-of-Mouth Marketing

June 2, 2008 by Editor  
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John Moore, of Brand Autopsy, explains how small-to-medium sized businesses can use the same ideals that helped make Starbucks and Whole Foods into endearing and enduring brands.
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Jobs

The most recent jobs posted:

Convergence Marketing
Team Leader - Grocery Resets (Jan 5, 2009)
Pierce Promotions & Event Management
Wellness Regional Manager- IA (Jan 5, 2009)
Channel Partners
Merchandising Specialist (Jan 5, 2009)
Convergence Marketing
Cosmetic Reset Merchandisers - MA (Jan 5, 2009)
Information Resources Inc.
Part Time Field Service Rep On Going with Flexible hours (Jan 5, 2009)
Market Force Information
Mystery Shoppers and/or Merchandisers Needed in US & Canada (Jan 5, 2009)
Rocket Retail Merchandising, LLC
Cosmetic Merchandisers needed ASAP (Jan 5, 2009)
See all the jobs... | Post a job...

Events

Calendar items for NARMS:

January 08, 2009
2009 International CES
January 25, 2009
The Leadership Forum
February 03, 2009
2009 Annual Convention & Supermarket Synergy Showcase
February 14, 2009
Global Pet Expo
February 15, 2009
American International Toy Fair
February 19, 2009
TRP Networking Event
February 22, 2009
SPECS/2008 Reinventing Retail
March 05, 2009
Natural Products Expo West 2009
March 10, 2009
PMA Annual Integrated Marketing Conference / 2009 REGGIE Awards
March 10, 2009
Grocery Showcase West 2009

Webinars

NARMS-sponsored Webinars:

January 08, 2009
Federal Tax Developments
January 30, 2009
Winning the Customer at The First Six Feet of the Sale
February 12, 2009
Top 5 Personnel Issues
May 31, 2009
Navigating the Workers' Compensation Web

Podcasts
The “So What?” Factor of Marketing
. . . . .
Advertising Best Practices for Smaller Companies
. . . . .
Consumer Trends
. . . . .
Word-of-Mouth Marketing
. . . . .
Digital Signage
. . . . .
The Art of Negotiating
. . . . .
Ethics in the Marketplace
. . . . .
Riches in Niches
. . . . .
Helpful Ideas for Selling to Big Companies
. . . . .
Marketing to the Hispanic Community
. . . . .
Listen to all the podcasts...